Improving Students’ Media Literacy: Evaluating “Do Run Do Learn”

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The purpose of this paper is to demonstrate the significant learning effects of the Do Run Do Learn program, especially as it relates to media literacy. The CTL can approach a course in three ways and produce positive results. Media literacy refers to the ability to read and write data and information in many different systemic contexts. Therefore, the university considers media literacy an important competency for university students to create new knowledge (K Livingston, R Condie., 2006; SH Park, S Kwon., 2008). To find a solution to these needs, we designed a sample learning program called, “Do Run Do Learn” (DRDL) for university students. The DRDL’s main topic was media literacy. In this study, we evaluated DRDL to explore its capabilities as an attractive program for students, including its relevance to learning, its ability to give students confidence in media literacy and its satisfaction after learning. This is a great way to grow excellence individually, academically, and as a group.


Keywords: Media Literacy, Evaluation of Program, CTL Learning Program, ARCS
Stream: Literacy, Language, Multiliteracies; Languages Education and Second Language Learning
Presentation Type: Paper Presentation in English
Paper: , , , , Improving Students’ Media Literacy


Junghwa Yoo

Graduate Student, Department of Educational Technology, Hanyang University
Seoul, South Korea

I graduated and majored in Educational Technology, Hanynag University, Republic of Korea. The major include media literacy, instructional technology, learning environments, Human Resource Development, and so on. Especially, I am interested in the instructional technology, and learning environments. Luckily, I admitted the graduate school in same major. Then I have a course in Educational Technology and work the Center for Teaching and Learning (CTL) in Hanyang University. Successively, I design and develop learning programs for University students, working in the CTL. I try to design, develop and deliver the learning program. The purpose of learning program is to help students learning, to improve their competence, and to promote learning environments. Until now, I study instructional design and plan to design the learning environments.

Kyungmee Lee

Graduate Student, Department of Educational Technology, Hanyang University
Seoul, South Korea


Prof. Yeongmahn You

Profesor, Department of Educational Technology, Hanyang University
Seoul, South Korea


Ref: L09P1579